When we were looking for a consultant to support us and our business, particularly in an area that changes so rapidly like digital marketing, we decided whoever we worked with needed to bring two characteristics beyond anything else… Time and Truth!
Time to understand our business, our teams and our customers. And truth, in the way that any proposed solutions would stand up as practical, actionable and tailored to our objectives.
Chris brought these characteristics by the bucket load. Clearly demonstrating he has his fingers on the pulse, he suggested modern and effective tools and techniques designed to help us drive our commercial outcomes.
Chris helped us design, develop and deliver our digital strategy and then took our team on a journey allowing us to understand his methodology so we would be able to continue to perform with certainty even when he stepped away.
Chris helped us to see where we were lacking and very quickly used his knowledge of our business to suggest marketing channels and systems we would never have considered.
Often digital agencies brings great strategic insight but it’s often hard to find a consultant who will roll up their sleeves and support the strategies they create. Through doing just this, Chris was able to take us on a journey where we learned about levels of awareness, how to structure our message to create engaging customer journeys and we discovered how to develop personas so we attracted the right customers into our business.
The results were superb. Off the back of Chris’ work we were able to develop a year long content plan, an SEO strategy and utilise underpriced channels to target potential customers. We wouldn’t hesitate to recommend Chris to anyone as he certainly won’t be leaving us anytime soon.